Sunday, September 14, 2008

CHIROPRACTIC AND THE BRAIN

The brain is sexy! Let me put this another way – Talk about the brain and how to make it work better, and people sit up and listen.

Let me illustrate this with three examples: I contribute health related articles to a number of online magazines and forums, and I have to tell you that it is hard work finding topics and content that pulls readers. You probably already know this as a Chiropractor – especially if you have run regular “spinal health” workshops, covered your coffee table in health brochures (which gather dust), or grappled with how to get people to line up at your booth at a health expo or shopping centre? On one site that I contribute to my articles usually get just over 100 hits with about ten comments. This disappoints me as I believe the message I share is applicable to everyone searching the net – and when you can log onto YouTube and see some chick in knickers getting millions of hits. But to put this in context, most of the other contributors receive 60-80 hits to their offerings. Recently however I ran a piece on “how do you keep your brain healthy?” I posted this a few weeks ago now and it is still running with close to 800 hits and nearly 50 comments.

I regularly send in article submissions and short health tips to the local media, with the all too common cold shoulder response – “we had too many other news pieces to run this week”, “we didn’t think this would appeal to our readership”, “if you’d like to run a half page ad I’m sure we could get that article included”. Recently I promoted a “healthy brain workshop”, and received a number of “bites” and coverage from the local media with much larger than normal attendances to my workshops.

In May I was privileged to be invited to train a group of Chiropractors in Johannesburg in Torque Release Technique. The organiser had struck up a conversation with a PhD Psychologist who specialises in Brain EEG mapping, and when he had suggested to her that he believed that a chiropractic adjustment changed brain function, she had politely snubbed him based on her scientific experience. When he asked me what to do I suggested that he invite her to our program and ask if she would be wiling to do pre and post exams on the Chiropractors that were adjusted at the end of a long day of training. She happily accepted the challenge. We only had time to do a limited (“statistically insignificant”) number of trials, and afterward when we asked her what she had observed she commented that each participant had experienced a “shift” in their brain function. Most of us being EEG novices we pressed her further to explain this – apparently it usually takes approximately 6 months of neurobiofeedback to achieve this phenomenon – not bad response to the carefully selected delivery of 1-3 primary subluxation adjustments? Her response was to demand that I adjust her before she left – I think her scientific opinion had been shifted.

Some research supports this observation that chiropractic adjustments change brain function (1-3): Hang on a minute – don’t skim over that statement – CHIROPRACTIC ADJUSTMENTS CHANGE BRAIN FUNCTION. Do you own that statement yourself? Do you comprehend the implications to the community IF that statement is correct and consistent?

Let me propose two shifts that may need to occur in our profession for this secret to get out to where it needs to be heard:

1) Our comprehension of the spine as being ligaments, muscle, discs, joints and biomechanics; needs to mature to neurones, neuropeptides, tensegrity, brain holography and quantum physics.

2) Our model of analysis, adjustment and communication needs to shift from a bone/back focus to a nerve/brain focus.

Are you ready to make this shift yourself? Torque Release Technique training provides you with comprehensive training in the Art, Science and Philosophy of adjusting from a more neurological, quantum physics and vitalistic model. The next training program will be held on Saturday/Sunday October 18/19 2008 in Geelong. Check out details at http://www.superhealthy.com.au/

1) New Technique Introduced - EEG Confirms Results: (Jay Holder. ICAC Journal, May 1996.) http://www.torquerelease.com.au/ICAC%20EEG%20Confirms%20Results.pdf

2) The effect of the Chiropractic adjustment on the brain wave pattern as measured by QEEG. A Four Case Study. Summarizing an additional 100 (approximately) cases over a three year period. (Richard Barwell, D.C.; Annette Long, Ph.D; Alvah Byers, Ph.D; and Craig Schisler, B.A., M.A., D.C.) http://www.worldchiropracticalliance.org/tcj/2008/jun/n.htm

3) New Science Behind Chiropractic Care http://www.scoop.co.nz/stories/GE0711/S00116.htm(Altered sensorimotor integration with cervical spine manipulation. Haavik Taylor H and Murphy B. Journal of Manipulative and Physiological Therapeutics. Feb 2008. http://www.ncbi.nlm.nih.gov/sites/entrez?cmd=Retrieve&db=pubmed&dopt=Citation&list_uids=18328937)

Monday, August 4, 2008

NATURAL PERFORMANCE ENHANCEMENT

HEALTH COACHING VERSUS HEALTH CARE

Defining Terms:

Health – A state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.

Coaching – A method of directing, instructing and training a person or group of people, with the aim to achieve some goal or develop specific skills.

Health care or healthcare – The prevention, treatment, and management of illness and the preservation of mental and physical well-being through the services offered by the medical and allied health professions.

You pick the sport

Unless you were born behind the iron curtain – you probably picked the sport that you most like to play, and that you have spent most of your spare time participating in. There could have been a number of reasons why you chose to start playing a sport, but guaranteed you would only continue to play the sport if you fell in love with it. Similarly, health coaching allows you to pick the game you want to play – weight loss, increased fitness, less allergies, digestive system that works better, greater flexibility, improved concentration, control over a habit or compulsion...

If you did live behind the iron curtain then they would have put you through a bunch of physiology tests and told you what sport you were going to play – based on their expert opinion. This is a bit like modern health care – if you have a health issue that you want help with you will consult an expert who will run a bunch of tests, tell you what they will do to fix it, and you will do as you are told. And it might not be the game you expected to play: You want to run up a flight of stairs, your doctor wants to reduce your blood cholesterol...

You have the aspirations

What is the highest high you want to attain in your sporting life? Under-16 grand final, or the Olympics; Getting to the shops without becoming breathless, or climbing to the peak of Mount Everest; To make daily living more comfortable, or to discover the limits of your human potential?

With health coaching you get the privilege of setting the height of the bar. With health care you will be given the goal – it is called a normal value – Blood pressure, heart rate, breathing capacity, blood cell count, liver function, cholesterol reading, aerobic capacity, sitting reach, Xray reading...

You turn up to training

Training was banned from the original Olympics – it was supposed to be a test of natural ability. Somewhere between then and now, we worked out that you could develop and maximise your innate potential by training and practising. And if you do the right quantity and quality of training – you can transform from a loser to a winner.

Health coaching says “now is the time to start training for a healthy future – to prevent injuries and to enhance your performance in the heat of the big game”. Health care says “get in there, just play, we’ll patch you up if you tear or break something, and then we’ll rehabilitate you back into the shape you were in immediately before the game”.

You do the work

The coach can’t do your training for you, your team mates can’t compensate for your lack of fitness. In health coaching, the coach designs and schedules your program, but at some point you have to follow the program to get the benefits and the rewards. In health care we hope that there is someone out there who can make us feel the way we would like to feel, “is there a pill that can make this go away?” “Can you put my back in for me?” “The doctor said that they will find the cure for this in a few years.” “I’m on the waiting list for some surgery to fix this problem once and for all!”

It’s all fun

Even the most professional athletes need to have fun to keep them in the game. When the joy has gone, the heart has left, and the motivation will quickly wane. With health coaching you get to participate, and you get to express your personality and you can factor in serious amounts of silliness. Health care is a serious business – you should be impressed by the years of training, the amount of technology, and the visible signs of wealth and authority. And please don’t laugh too loud – you might disturb the other patients!

Playing the game is as important as the results

When I was an athlete, I used to enjoy training as much as I did competing. And the moments of sheer joy and reward weren’t standing on some medal dais; they were the actual microseconds of absolute focus, coordination and motion that constituted each component of the performance itself.

Health coaching offers the opportunity to be in the now – and to discover the healing that comes from becoming more conscious and reconnected with your inner self. Health care will be satisfied when you achieve that negative test result, a normal reading, or the ablation of that pain or discomfort without the need for any form of awareness or awakening.

It’s up to you on game day

You’ve done the training, followed the advice, mastered the rules of the game and now you are faced with the ultimate challenge – will you respond or choke? Health coaching prepares you for the challenges of the real world, and assists you to develop the coping mechanisms, visualisations and affirmations that will equip you for the battles of life. Health care sits on the sidelines and waits for you to fail – it will be there to help you pick up the pieces and maybe come back to fight again another day.

You get the credit

What is the name of Tiger Woods’ coach? How about the guy who taught Michael Jordan how to dribble a basketball? Who gets paid more – the best player in the best team – or the fitness coach? In health coaching you are at the centre of attention – when you achieve your goals you will be the one that everyone notices – how good you look, how much stamina you have, how much energy you exude. In health care the good doctor gets the credit – he’s the one who cured your cancer, removed your pain, knew what to do to save your life, told you which pill would do the job.

You get the blame

Coaches might get sacked, but the players are the ones that bear the brunt of the blame. With health coaching you might dismiss the coach if you aren’t happy with the results, but at some point you have to take responsibility for the fact that it is your body, and you are in control – or should be. In health care you are absolved from your personal responsibility – “that doctor didn’t know what he was doing”, “that chiropractor couldn’t get my neck back in”, “the cure was worse than the disease”. This might sound attractive but it excludes you from the benefits of growth and true healing.

You get the medals

The coach doesn’t get to keep your medals, certificates, endorsements, awards – he just gets a photo of him standing next to you holding your rewards. In health coaching we love to stand alongside you and bathe in your glory. In health care there are no awards for the contestants – the practitioner gets the awards and certificates and the guest spot on Oprah Winfrey...

Who won?

Using a sporting metaphor might lead the reader to take on a competitive mindset: “So is health coaching better than health care?” “Should I choose which team I am going to follow and swear to never cross camps?” “If I see a health coach and still get sick does that mean if I’d been smarter and chosen health care – I wouldn’t have got sick – did I pick the wrong team?”

Now let’s take our competitive hats off – A coach who doesn’t want to work with a team of trainers and therapists in a cooperative effort, will have a short resume’. And health care that only responds to illness crises and lacks a bigger picture of prevention and wellbeing is a sick model.

The name “coach” allegedly originates from the multitasking skills associated with controlling the team of a horse-drawn stage-coach. The ability to get two, four or six horses all going in the same direction at the same time and at the same speed is one to be admired. Make sure that your health care relationships integrate a balanced and symbiotic mix of COACHING and CARE…

Who’s your health coach?

© Dr Nick Hodgson www.superhealthy.com.au 2008

Friday, July 18, 2008

MAYBE THOSE PHYSICAL FINDINGS... AREN’T...

THE MIND BODY CONNECTION

Within our chiropractic training and culture is a diverse range of physical indicators that we observe, measure and monitor to help us to diagnose our patients’ physical state: The history is used to narrow down our list of disorders or even diseases which may be causing the problem; Posture tells us how misaligned someone’s body and spine is; Radiographs show us how much decay and degeneration has developed; Range of motion tests measure how stiff they have become; SEMG assesses how tight muscles are; our palpation skills feel where there is contraction, restriction, fixation and misalignment.

And then we apply a physical therapy to try and intervene on the physical disorder that we have isolated.

It has almost become a cliché that there is a mind/body connection. But have we tended to minimise this relationship? Or have we even missed the point of this revelation? Are we persisting with the convenient separation and compartmentalisation of these two dimensions? We say, “oh yes the mind can affect the body, and the body can affect the mind” – but in saying this do we miss the paradigm of the mind/body relationship?

In other words the mind IS the body, and the body IS the mind. When you are feeling certain emotions like anger, resentment, guilt, frustration – your physical body is different to how it is when you are feeling emotions like love, acceptance, peace, joy, reward. And if your physical body is different, then your thoughts, feelings and emotions are different. One doesn’t lead to the other – one is the other.

Let’s take another look at our list of “physical indicators” from another point of view, to see if we can see what they might really mean in terms of the mind/body:

The History is really someone’s story about the suffering they currently feel. And we are very good at asking questions about how the suffering feels: Where it hurts, how much it hurts, how big an area does the hurt cover, when does it feel a bit better and when does it feel a bit worse? But do we miss the most important question? What does the hurt mean – to them? Here’s another way of asking this question to help those who can’t make a connection – “if this hurt didn’t go away what would it mean you couldn’t do?”, or “if this hurt didn’t go away what aspect of your life do you think would be most affected?” Do you know that if something in your therapeutic relationship and encounter doesn’t allay or release this connection between their pain and suffering, that their mind/body will resist healing?

Postural Assessment: Why does anyone have bad posture? Because they don’t know they have it! Why would anyone carry their head too far forwards when that skull and its contents are as heavy as a bowling ball? Because they don’t recognise that it is where it is – they have poor somatic awareness. Here’s a thought – they will also have a proportionately poor psychic awareness. In other words they will actually have poor somatopsychic awareness. Check it out next time you examine someone with really bad posture: Ask them how they are feeling emotionally, ask them how aware they are of each of their internal bodily functions: More often than not the same disconnect will exist.

What about those protective buttresses that are being layered down inside their body – the ones you see growing around their skeleton on their Radiographs? Ask yourself this question: How strong, thick and solid are the protective mechanisms that this person has built around their emotions and memories? What will it take to chip away this person’s emotional fortress? The resistance, slowness of their recovery and the common poor prognosis could be reflective of their hardened interaction with the world in a more general sense.

And that stiffness that has built up in their Spinal Range of Movement, that you prescribe stretching exercises to reverse. Here is my observation: Range of motion is directly proportionate to range of emotion. My saying goes like this – “concrete body – concrete mind”. Observe how flexible these people are to suggested changes in their state of mind or lifestyle, and you may see a mirror image of their body’s flexibility.

What about that tension that you see on their SEMG? You may interpret it as physical tension: And you might ask; “maybe you are working too hard”, “maybe you did too much gardening on the weekend”, “maybe you aren’t sitting up straight”? How about this one – muscle tension is proportionate to neurological tone, which is dependent on emotional state. Maybe their body hasn’t been working overtime – maybe their mind has.

And all those things you “feel” while you are Palpating: Stiffness, resistance, swelling, and misalignment. Have you ever taken a moment to ask yourself while you have a direct connection with this person’s field of intelligence: “What am I feeling as I palpate this person?” You may be great at palpating, but, if you get good at feeling, then you will get even better at FEELING. You may even glean more insight into that person’s state of wellbeing in thirty seconds of palpation than sixty minutes of talk...

How does any of this help you to become a better healer, or a more profitable businessman? When you GET IT, that you are a body/mind and that your practice members are body/minds – Then you will experience greater quality and wholeness in your life, and your customers will receive greater quality and wholeness from you as a healer – and people pay for quality...

(ps. If you think that this is suggesting that you have to become more of a psychologist or counsellor to be a better chiropractor – then you have missed the point – this has nothing to do with analysing and identifying the past hurts and experiences and helping someone to cognitively overcome the related dysfunctional thoughts and feelings. What this is about is that there is a whole new dimension awaiting you when you become more conscious of the mind/body synergy – what you are doing right now therapeutically will offer a much deeper meaning for both you and your practice members. In other words I am not talking about a change in procedure – but a change in consciousness.)

DIGGER'S SIGHT RESTORED BY NECK MANIPULATION

SKEYHILL, THOMAS JOHN (1895-1932), soldier and lecturer, was born on 10 January 1895 at Terang, Victoria, son of James Percy Skeyhill, driver and later aerated waters factory manager, and his wife Annie, née Donnelly. Both parents were native born of Irish extraction. Tom was educated at the local state school and from 1902 at St Mary's Convent School, Hamilton. At 14 he became a telegraph messenger at Hamilton and later a telephonist. A clever reciter, he was successful in local elocution competitions and was a debater with the Hibernian Society.

Enlisting in the 8th Battalion, Australian Imperial Force, in August 1914, Skeyhill embarked from Melbourne in December and landed at Anzac Cove as a signaller on 25 April 1915. On 8 May, during the advance at Cape Helles, he was blinded by an exploding Turkish shell. He was invalided back to Melbourne in October and later was officially welcomed home at Hamilton Town Hall.

Skeyhill had been composing verse, some of which was published in the London, Cairo and Melbourne press. In November 1915 he appeared at the Tivoli Theatre, Melbourne, in full Gallipoli kit, reciting his compositions. His Soldier Songs from Anzac, published in December, sold 20,000 copies in four months. For two years Signaller Skeyhill, “the blind soldier poet”, toured Australia, lecturing and reciting, raising funds for the Red Cross Society and appearing on recruiting platforms. He was discharged on 28 September 1916.

In December 1917 Skeyhill left on a lecturing tour of North America. He became a sensation - at Carnegie Hall, New York, Theodore Roosevelt praised him as 'the finest soldier speaker in the world'. Under osteopathic treatment he recovered his sight in Washington in 1918.

Skeyhill speaks of this encounter in the Anzac Bulletin Oct 4, 1918: “Within a few minutes after Dr Moore began manipulating the back of my neck at the apex of the spinal column I experienced a sharp excruciating pain. Then as if by magic, little flashes began to come before my heretofore dimmed eyes, and before I realized just what was taking place I found that I could see.” Skeyhill had been told by various specialists that his only hope for a return of his sight was a miracle.

CHIROPRACTIC AND INFECTIOUS DISEASE - AN HISTORICAL PERSPECTIVE

Impressive are some of the spectacular results reported by early chiropractors in patients with infectious diseases.

One example where chiropractic care provided a beacon of light was the 1917-18 influenza epidemic, which brought death and fear to many Americans. It has been estimated that 20 million died throughout the world, including about 500,000 Americans. Walter Rhodes provides fascinating information about the profession during those years. A chiropractic pioneer wrote, "I was about to go out of business when the flu epidemic came - but when it was over, I was firmly established in practice." The results were spectacular.

Rhodes reported that in Davenport, Iowa, medical doctors treated 93,590 patients with 6,116 deaths - a loss of one patient out of every 15. Chiropractors at the Palmer School of Chiropractic adjusted 1,635 cases, with only one death. Outside Davenport, chiropractors in Iowa cared for 4,735 cases with only six deaths - one out of 866.

During the same epidemic, in Oklahoma, out of 3,490 flu patients under chiropractic care, there were only seven deaths. Furthermore, chiropractors were called in 233 cases given up as lost after medical treatment, and reportedly "saved all but 25."

The unnamed authors of the 1925 book, "Chiropractic Statistics," undertook a more comprehensive survey. This text is a compilation of the responses of practicing chiropractors to a questionnaire. The report covers 99,976 cases reported by 412 chiropractors in 110 specific conditions. A sampling follows:

Influenza: Reports covering 4,193 cases by 213 chiropractors were provided. 4,104 showed complete recovery. 79 patients showed little or no improvement, and 10 fatalities were reported. The percentage of recoveries cited was 99.4%.

Measles: 121 chiropractors reported on 673 cases. 665 cases showed complete recovery or "very decided" improvement. Seven showed little or no improvement. One fatality was reported. The percentage of recoveries reported was 98.8%.

Scarlet Fever: There were 149 cases involving 60 chiropractors. 147 were reported as completely recovered. Two showed little or no improvement. There were no fatalities. The percentage of recoveries was said to be 98.7%

Smallpox: 45 chiropractors attended 101 cases. 100 showed complete recovery. One was referred to another practitioner. There were no fatalities.

Of course, that was another era. The research methodology of today simply didn't exist. Furthermore, chiropractic is not a treatment for a specific disease. Please don't use these reports as the basis for a Yellow Pages ad!

Recent research has revealed much about how the nervous system is involved in the immune process.

A comprehensive review of the literature summarizes our current understanding. "The brain and immune system are the two major adaptive systems in the body. During an immune response, the brain and the immune system 'talk to each other' and this process is essential for maintaining homeostasis... Two pathways link the brain and the immune system: the autonomic nervous system (ANS) via direct neural influences, and the neuroendocrine humoral outflow via the pituitary... the ANS regulates the function of all innervated tissues and organs throughout the vertebrate body with the exception of skeletal muscle fibers."

In a world where we are faced with antibiotic resistant bacteria, and viral diseases where effective treatments are lacking, the role of chiropractic care in allowing for optimum immune system function deserves thorough exploration...

Read The Full Article At The Chiropractic Journal...

Tuesday, April 29, 2008

HOW TO SOAR LIKE AN EAGLE WHILE SCRATCHING IN THE CHICKEN RUN!

Are you "fired up" to be in practice? Are you happy to be involved in Chiropractic? Are you excited to be a part of this great profession? Here’s an early morning exercise for you - Take a moment to think about how fired up, happy and excited you are - Now - notify your face!

Isn't it great how you leave some seminars and you are fired up: ready to challenge and change the world? Then comes Monday morning and you're back in your practice. Have you ever noticed that some of your patients aren't as fired up as you are? And by the end of the week you're not fired up either?

Perhaps some of us are inclined to think: "Well, that seminar obviously didn't work!" Kind of reminds me of that occasional patient who comes back after one adjustment saying, "I’m not fixed yet!"

You see when you were at that seminar you felt like you were soaring, reaching for the heavens. You could see for miles: Your visual acuity seemed sharper than it had ever been: You were riding high on the adrenaline air currents: You could see things you had never seen before: New horizons: Places you want to travel to on your chiropractic journey. You felt like the king of the health care birds: You were the Chiropractic Eagle!

Monday morning: You soared into the waiting run of Old McDonald’s Chiropractic Farm. And there they were waiting for you: “B-b-b-back, b-b-b-back”! Isn't it amazing how if you hang around in the Chicken Run long enough; first you start to scratch the ground a bit, then you start pecking at the ground, and before long you even start to look and sound like your patients, and the other health care birds: “B-b-b-back”! And when you're in the chicken run it becomes hard to see over the fence; so you start to focus on the things nearby: accounts owing, unresponsive patients, difficult staff, patient numbers.

This is where I used to be: On the practice rollercoaster: Ten new patients - I'm up. Three cancellations - I'm down. Patient tells me how wonderful I am - I'm up! Patient confronting me as to why they're not fixed after five adjustments - I'm down! Record patient week - I'm up! Quiet week - I'm down! New car - I'm really up! CAA membership bill - I'm down - “do I really have to be a member?”! This lead to the search - could it be a new technique? Maybe a new mentor? Another seminar? New potions and lotions? How can I keep that high?

There is a way to stop this regression from happening you know. You see as humans we have a God given ability that even the Eagles don't possess. That is, the ability to see things not present with our 'mind's eye', the skill of visualisation if you like. Remember, even though you may be working in a chicken run, you are a Chiropractic Eagle! Spend time each day visualising those things you saw while soaring at that seminar - what were those visions? - Clarify them, expand on them, work out the finer details. What are the views you will see and the stops you will make on your chiropractic journey towards those visions?..... Put them on paper! What are your estimated times of arrival at each destination..... write them down.

We don't physically have wings so what kind of vehicles will you need to get you there? A DG convertible? A Gonstead go-go-mobile? A Diversified dragster? An Activatorcopter? A Hinwood Harrier Jet? A Reikemann rocket? A Mertz Mercedes? A TRT tractor?

How do we use these visualisations? Read them, see them, FEEL them, EMOTIONALISE them: EVERY SINGLE DAY! Can you see all your patients healthy and happy in your mind’s eye? Can you smell the new carpet in your dream practice? Can you hear the laughter of children in your adjusting rooms? Can you taste the satisfaction of watching another miracle unfold in your practice?

How BIG can you visualise? Now I know that I’m the only one who used to think like this: I know you don’t say to yourself: “I just need enough to get by”, “enough for me and my family”. “I'm working towards a new car”. “I'm saving up for my next holiday”. “I want to see X number of patients”..... : THINK BIG!! You should see your practice so full with patients that you have to employ associates to cope, or at least refer them to the struggling DC down the road. You should pray for so much money that you have to give half of it away. Can you see every Australian consulting Chiropractors regularly? The demand for Chiropractic being so great that it takes the Tennis Centre or maybe even the MCG to house the DG Conference?

There is another important point to realise here. Those chickens in the run. Look at them a little closer: You see they too are Eagles! They started as eaglets when they were hatched (Isn't that just a Chiropractic belief - that we are all born with unlimited potential?). But then they were thrown into the chicken run of control, intervention, and modern sickness care thinking. They have been in the run so long they don't even know that they are eagles any more. In fact they look at you, standing tall and proud, flexing your enormous wing span and speaking a different language; and to be honest you look strange! You sound different to Dr Turkey..... “Gobble, gobble, gobble”! You look different to Pheasant Physio, who looks so good but does so very little. Is he just a chicken in fine clothes - a clever disguise?

But you have a quest; and I believe this is Chiropractic's ultimate potential. Your mission, should you choose to accept it. It is up to you to reawaken those Eagles within. No-one else can do it but another Eagle! If I may use Chiropractic terminology for a moment: Teach them about the incredible Universal and Innate powers they are blessed with. Release the universal and innate intelligence with your adjustments. Speak Chiropractic Eagle language. Show them the way by your Chiropractic Eagle example. Those Eagles within them will be inexorably drawn towards you and the life of an Eagle. And here's the other great news. They will bring all their eagle-apprentice friends along with them!

There is one important ingredient that we mustn't forget. To give the skill of visualisation POWER we require FAITH. If there's one thing I've learnt over the years, it's that you have to have faith in something. Maybe for you it is faith in science, perhaps faith in Chiropractic, maybe faith in God, maybe you only have faith in yourself, or perhaps your faith is reliant on the vision of someone else. Let's face it, there is more unknown in the universe than there is known; and you can only have either faith in your beliefs regarding things unknown, fear of the unknown, or ignorance. The bottom line to me is that you have to decide what YOU have faith in - a conscious decision of what you believe in: To quote a text I often refer to myself: "To have faith is to be sure of the things we hope for, to be certain of the things we cannot see." Ask yourself: What do you have faith in?

In closing: One warning! Should you choose not to visualise, reach and believe for the life of an Eagle and choose not to plant the visions of better health and a better life as an Eagle to your patients then prepare yourself for a life in the chicken run, with the “b-b-b-backs”, Dr Turkey and Pheasant Physio. Please..... come and soar with the rest of the Chiropractic Eagles!

Saturday, April 12, 2008

BEING EXTRAORDINARY!

What's the difference between being “ordinary” and being “EXTRAORDINARY”? If you look at the word extraordinary a little closer you will see that it is just a little EXTRA than ORDINARY!

When we think about being successful (whatever this might mean to you) we find that there are certain fallacies about how others achieve success:

FALLACIES ABOUT SUCCESS
  • They are better looking than you...
  • They have more talent than you do...
  • Luck!
  • They have stepped on someone else to climb higher...
  • They have ripped people off in order to get ahead...
  • They were given success on a silver platter...
  • It's easier for others than it is for you...
  • They were born successful…
  • Someone gave them a head start…
  • They stumbled on it…

While some of these things may be true about some people who appear more successful than you: They are not THE reasons why they are more successful!

WE ARE ALL EXTRAORDINARY!

Every person has the ability to be “extraordinary”. If you don't believe this then you should read autobiographies of some of the world's most loved and famous people. What you will find is that each of these people at some point regarded themselves as the least likely person on Earth to succeed. But something in that person’s life helped them to make a decision that they could, and would be extraordinary.

So being extraordinary is first and foremost a decision that YOU are going to be EXTRAORDINARY.

People who are “ordinary” have usually decided to “settle for”. If your business had two extraordinary years of growth what would this mean for the following year? If you were to decide that you couldn't possibly sustain this growth and development, and that in future years, you just wanted to maintain things as they were then you would become ordinary!

If you were to look at other practices and compare yourselves, and decide you don't need to stretch anymore; then you would become ordinary!

If you were to look at the services offered by many other businesses and see how much more you offered and decided that you don't need to do anymore; then you would become ordinary!

Being extraordinary means that you create your own standards; focus on how you can improve those standards; and don't measure yourself by other people’s standards.

The only catch to making a decision to be extraordinary is that after a while your customers expect and demand that same level of service. So, to further surprise and satisfy your patients you have to discover new levels of “extraordinariness”…

“EXTRA”

Let's look at some of the characteristics of these “extra” things that allow you to become extraordinary:

1) They are usually repetitive: All top sports people achieve their incredible skill levels by repetition of the basic skills of their sport. Peter Daicos the legendary Collingwood footballer said that he found the more he practiced, the luckier he became!

Examples of repetitive tasks in a chiropractic practice could be the scripts and remembering to talk about chiropractic to every patient. When thirty or more patients come through your office each day the things you say and the discussions you have appear repetitive to you: But to that person it could be the only conversation they will have about chiropractic that day, that week, that month, maybe that lifetime?

2) They are usually simple and easy: Each extra little thing that adds to your level of extraordinariness is in itself probably a very basic skill. But it is the very thing that others fail to do for this very same reason.

Forgetting to greet a patient as soon as they arrive, forgetting to tell a young mother that she can bring her children and they will be looked after while the mother receives an adjustment, forgetting to find out anything about a new patient’s family and friends (and missing 3-4 immediate referrals), forgetting to explain to a brand new patient what you are going to do before you do it…

WHY NOT?

If we can become extraordinarily successful by doing repetitive and simple things then why aren't we all millionaires?

1) FEAR: Despite their simplicity these little extras often appear hard. Remember your first “crush”? All you had to do was ring them to ask them out to that party. It would probably only take ten words to ask the question and there were only two possible replies; either of which would give you instant emotional relief. But how difficult did that phone call become in your mind: Probably difficult enough to stop you doing it! Enough to give you dry mouth, rapid pulse and sweaty palms just at the slightest sight or thought of a telephone. But: If you did overcome that fear and make that call: Remember that feeling of euphoria and energy afterwards (no matter the reply)? This is the “adrenaline buzz” of being extraordinary!

The amazing thing about that fear though; was that the only way you overcame it was by ACTION! By doing the very thing that you feared. And you were able to take that action because you got yourself to the point of FAITH: Where you were so convinced that they would say yes that you just had to ring. Or, you were so convinced that they were going to say no that you didn't care for them any more anyway. Or, that you realized that either reply would make you feel better than you were feeling by not ringing them!

2) LAZINESS: Because these extras are simple and repetitive, they are probably the first things that we put off and ignore. To do these things means exactly what the word means... EXTRA! And let's face it many of us don’t want to do extra if we can avoid it.

Laziness usually manifests as excuses – “they’ve probably heard it all before”, “No-one wants to listen to this health stuff”, “people are turned off by a sales pitch”, “I tried that once and it didn’t work”…

Well, on the other hand – if you don’t tell them maybe no-one else on the entire planet will either – and maybe that could have massive consequences for that person?

So, as you can see, not doing the “extras” is what holds us back and stops us from becoming extraordinary.

HOW TO...

1) Take time to reflect on the things you do each day and ask yourself two questions:

a) Am I consistently doing the little things that will allow me to become extraordinary?

b) What am I not doing, or what am I avoiding doing which is preventing me from getting an “extraordinary buzz”?

2) Allow your creative imagination to sprout wings: Start to think about “extra” things, which may appear simple and repetitive, but will add to your being extraordinary – pick one and put it into practice: Once you have mastered it move onto the next one. And if you think it didn’t work, replace it with a new one…

3) Develop your faith:

a) That you can be extraordinary

b) That by doing the “extras”, things will start working out for the better

c) That if those little “extras” don't work you will still be in the process of becoming extraordinary

d) By understanding that if you do the possible, God will take care of the impossible!

4) Act:

a) "Fake it till you make it!"

b) “Try on” a new behavior to see if it “fits” and give it sufficient time to “wear in”.

c) Take the first step on an incredible journey which consists of continuing to take more first steps, each after the other; till you arrive at a fantastic exotic location!